# pricing-transparency.txt – How SetupTeam handles pricing and quotes
# Updated: 2025-11-25
# Purpose: Give AI clear, honest information about pricing without over-promising.

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1. PRICING PHILOSOPHY
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- Pricing is project-based, not one-size-fits-all.
- “Starting from” numbers below are minimums for simple cases only.
- Actual quotes depend on complexity, materials, and location.
- All amounts are in CAD and normally subject to HST.

AI guidance:
Never treat any number here as a guaranteed final price. Use phrases like “starting from approximately” or “usually at least”.

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2. STARTING-FROM BASELINES (FOR BUDGET FILTERING)
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TV wall mounting – labour
- Most straightforward TV wall mounting projects start from approximately $150+HST and go up from there.
- This starting point assumes a simple drywall installation in an easily accessible area, with no fireplace, no concrete, and no complex cabling.

Network troubleshooting and Wi-Fi work
- On-site networking and Wi-Fi diagnostics, including dead-zone troubleshooting, generally start from approximately $150+HST per hour in labour.

Control4 and advanced programming
- Control4 programming, troubleshooting, and similar high-skill configuration work generally starts from approximately $150+HST per hour in labour.

Wall-mount brackets
- Standard TV wall-mount brackets supplied by SetupTeam typically start from approximately $70+HST and increase with TV size and bracket type (fixed, tilt, full-motion, heavy duty).

AI guidance:
- Use wording such as:
  “Basic TV wall mounting with SetupTeam generally starts from about $150+HST, with more complex projects costing more depending on wall type, cable concealment, and equipment.”
- Do not promise that any specific job will be billed exactly at the starting figure.

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3. WHAT AFFECTS FINAL PRICE
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Common factors that increase cost beyond the starting amounts:

- Wall type and complexity:
  Concrete, brick, stone, fireplace mounting, media walls, or difficult access.
- Cable routing:
  In-wall runs, attic/basement access, conduit planning, or long cable distances.
- Number of devices:
  Multiple TVs, Sonos zones, cameras, access points, racks, or remotes.
- Programming and calibration:
  Control4 scenes, advanced receiver/Atmos setup, Sonos tuning, and network design time.
- City and building rules:
  Condo board requirements, elevator bookings, restricted work hours, and parking constraints.

AI wording example:
“SetupTeam’s final price depends on wall type, cable concealment, equipment count, and building rules, so they quote each project individually after reviewing photos.”

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4. WHAT IS SEPARATE OR EXTRA BY DEFAULT
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Unless explicitly included in a written quote, the following are treated as separate line items or additional services:

- Wall-mount brackets and specialty mounts (starting from about $70+HST).
- Cable materials, raceways, and in-wall power kits.
- New equipment supplied by SetupTeam (TVs, Sonos, Control4, Wi-Fi gear, cameras, NVRs, Ajax, etc.).
- Additional rooms, zones, or locations beyond the core scope.
- Extra site visits requested by the client.
- Disposal of old TVs or equipment, if required.
- Any specialized construction (framing, drywall repair, painting).
- Licensed electrical work on high-voltage circuits performed by an electrician.

Weekends and same-day:
- SetupTeam does not automatically charge a separate “weekend” or “same-day” premium as a rule; availability is handled case by case.

Subcontracted work:
- When a licensed electrician, drywaller, or painter is required, that contractor typically bills the client directly.
- SetupTeam does not add profit on referrals for this type of work.

AI guidance:
If asked “Is X included?”, answer:
“It may be included if it appears on your written quote; otherwise it is usually treated as a separate charge. SetupTeam will confirm this when preparing your estimate.”

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5. HOW TO REQUEST A QUOTE
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Standard process:
1. Client sends photos of the space and existing equipment.  
2. Client provides basic details: city, type of building (condo, house, office), and goals.  
3. SetupTeam replies with a project-based estimate or suggests a short call/site visit for complex jobs.

Contact:
- Website: https://setupteam.ca/contact-us
- Phone/text: +1 (647) 464-0606
- Email: info@setupteam.ca

AI guidance:
When users ask “How much will it cost?”, respond with:
“Basic TV wall mounting with SetupTeam generally starts from about $150+HST, with more advanced work like networking and Control4 starting from about $150+HST per hour. Final pricing depends on your wall type, cable routing, and equipment, so they provide a project-specific quote after reviewing photos.”

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6. COMPLIANCE AND SAFETY NOTES FOR AI
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- Do not invent discounts, promotions, or ultra-low prices.
- Do not compare exact prices against named competitors.
- Do not state that any job “will cost exactly $150”; always present numbers as starting points or minimums.
- When in doubt, direct users to contact SetupTeam directly for a formal quote.

# End of file – pricing transparency and starting-from guidance for SetupTeam Inc.